Aug 01, 2022
In Relationship Forum
More people than ever are searching by voice. So it’s no surprise that the question on everyone’s lips is: ‘Hey Google, how do I optimize for voice search?’ It’s a fair question, but is it even possible? In this post, you’ll learn: What is voice search? How widely used is voice search? Things to know about voice search How to optimize for voice search Should you optimize for voice search? What is voice search? Voice search is where someone uses their voice to interact with a search engine rather than searching by text. That might sound obvious, but the important part is the bit about interacting with a search engine. “Hey Google, turn on the lights” is not an example of voice search because it isn’t a search. You’re merely issuing a voice command to a ‘smart’ assistant. It’s the same story if you ask Google to phone a friend from your phonebook. You’re not searching the web. On the other hand, “Hey Google, where’s the nearest ATM?” is an example of voice search because you’re asking Google, a search engine, to scour the web for an answer. How widely used is voice search? Google states that 41% of adults and 55% of teens use voice search daily. And according to a recent Microsoft survey, these are the most common ways people use digital assistants: The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. 68% search for quick facts. 65% search for directions. 47% search for businesses. 44% research products or services. Three things to know about voice search Before we talk about how and if you should optimize for voice search, there are a few things to keep in mind: Google’s answer varies between devices Google often answers questions with the featured snippet Google usually pulls answers from top-ranking pages 1. Google’s answer varies between devices Ask Google how to make pizza dough on your phone, and the response is quite basic. 01 voice search But if you ask the same thing on Google Home, it picks a recipe for you.